Heal Grow Transform Live on Purpose

Your past is part of your story. It does not own your future.

ROAR helps people confront what hurt, rebuild what was broken, and move forward with honesty, structure, and purpose.

“Pain Shared Is Pain Lessened.” — Coach Al
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4,000+ HOURS OF PROFESSIONAL EXPERIENCE

With more than 4,000 hours of professional group counseling and facilitation, Coach Al has supported over 3,000 men and women navigating mental health challenges, substance use recovery, and personal growth. His experience includes working with nearly 1,800 men in trauma-informed coaching and group settings, which led him to personally develop MEGA — Men Embracing Growth and Acceptance, a men-focused group designed to create a safe space for addressing trauma, building emotional awareness, breaking unhealthy patterns, and embracing growth, accountability, and lasting change.

Trauma-InformedCoaching grounded in safety and truth
CCAR TrainedRecovery coaching, ethics, and advocacy
Lived ExperienceReal tools from a real journey

Ways to Rise

Support built for the work between who you were and who you’re becoming.

01

One-on-One Coaching

Personalized support to process the past, strengthen emotional awareness, build healthier habits, and move toward the life you want.

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03

Speaking Engagements

Honest, energizing conversations about trauma, recovery, faith, men’s healing, generational cycles, and walking in purpose.

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Coach Al wearing his black and gold ROAR letterman jacket

Recovery is not about becoming someone else.

It is about recovering who you were called to be.

Meet the Founder

Coach Al brings lived experience, clinical insight, and a deep belief in what people can become.

Alvin George is a trauma-informed coach, recovery professional, group facilitator, speaker, and founder of Rise Over Addiction Recovery LLC. His work turns hard-earned experience into practical tools that help people understand their patterns, face pain honestly, and create lasting change.

His approach is direct, compassionate, faith-aware, and rooted in four essentials: honesty, humility, vulnerability, and accountability.

HealEmpowerBuildROAR

The ROAR Movement

What tried to break you can become part of what builds you.

ROAR exists to bring hope, healing, and transformation to individuals, families, and communities—helping people rise above addiction, trauma, shame, and the cycles that keep them stuck.

01Face it

Tell the truth about what happened and how it shaped you.

02Process it

Build the language, skills, and support needed to heal.

03Rise from it

Choose new patterns and live with purpose, discipline, and freedom.

Your Next Chapter Can Start Here

You do not have to carry it alone.

Start a conversation about coaching, a speaking engagement, or bringing ROAR to your community.

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